SnT

Your personal brand is your most strategic assets. And in today’s digital age, your online presence is more important than ever as recruiters, potential clients, and investors all turn to Linkedin to find out more about you. Let’s ensure your online brand is authentic, compelling, and on point.

I hate to break it to you, but whether you like it or not: you have a personal brand.

The impression that you leave on people is often a key element in getting that job, boosting your sales, or signing a client.

Yes, your personal brand can help you land new opportunities - if you take the time to tell your story in an engaging way.  

A unique and powerful personal brand needs a solid digital home, and Linkedin is THE platform to host it.In this workshop, we’ll help you find your story and create a rock-star Linkedin profile.

Then, we’ll look at strategies to make new connections, build credibility, and create new (business) opportunities.

You’ll learn how to do all of this while gracefully striking a balance between being authentic and being professional. Because newsflash: people like to make human connections. Stop ignoring the power of a personal brand. Own your story. Starting today. 

Level: Beginner and intermediate Linkedin users 

Objectives: 

- Understand what a personal brand is and how it can help you reach your goals 

- Discover the art of storytelling and learn to tell your own unique story  

- Familiarize yourself with the Linkedin platform 

- Optimize and review your profile (photos, headline, summary, experience, skills, etc.) 

- Get endorsements and support from your Linkedin network 

- Track your progress with Linkedin statistics 

- Engage with your network with confidence and proper etiquette 

- Create, plan and post content that generates engagement 

- Bonus: Film and edit your own videos on your smartphone

Expert: Christine Homolko (SnT)

IMPORTANT

Participants are hereby informed that they are likely to appear on photographs taken at the event. These are intended to be published in print and/or digital media published by Maison Moderne.