Georges Waringo (CEO de Pulsa | creative studio) et Paul Ernster (CFO de Ernster – l’esprit livre). (Photo: Pulsa | creative studio)

Georges Waringo (CEO de Pulsa | creative studio) et Paul Ernster (CFO de Ernster – l’esprit livre). (Photo: Pulsa | creative studio)

2024 marks the beginning of a powerful collaboration between Pulsa | creative studio and Ernster -  l’esprit livre, as they join forces to create new campaigns for 2024.

Ernster  -  l’esprit livre, Luxembourg’s cherished bookstore with a rich heritage dating back to 1889, is embarking on an extraordinary journey. This family-run business, known for its unwavering commitment to the love of books and reading, has teamed up with ’s creatives and storytellers to tell its unique story.

There was an instant connection with the CEO Georges Waringo and Paul Ernster, CFO of Ernster -  l’esprit livre. Their shared vision goes beyond crafting a mere advertising campaign for the Ernster -  l’esprit livre brand. The studio aims to offer the audience an intimate glimpse into the inner workings of the company, showcasing its philosophy, values, and futuristic vision.

It’s not just about promoting a product; it’s about taking the viewer on a journey.

The task will involve creating a comprehensive media campaign, ranging from a main commercial to a series of short films explaining their work. Additionally, Pulsa’s team will develop a complete social media strategy where they will integrate all the film and photo content they create.

Stay tuned for a campaign that promises to be more than an advertisement  –  it’s a celebration of literature.