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 (Photo: Jessica Theis)

Amazon Marketplace enables tens of thousands of businesses in Europe to sell their products to Amazon customers. Increasingly, these sellers are reaching customers living outside their home countries – both across borders within Europe and around the world.

Today, Amazon announced that in the past year businesses selling on its EU websites earned a record 2.8 billion euros in revenue from exports within the EU. This is in addition to the billions of euros EU sellers earned from purchases made by Amazon customers living in their home countries (i.e. UK seller to UK customer) and outside of Europe (German seller to U.S. customer). Amazon also announced that the number of EU businesses exporting their products to customers outside of their home country increased nearly 50% in the past 12 months.

“Amazon has approached Europe as a single market since we launched here more than 15 years ago. We operate marketplaces in five different languages with over 100 million products, and ship products to customers across the EU from 28 fulfillment centers – both for Amazon and on behalf of our sellers,” said Francois Saugier, Amazon director of EU Seller Services. “European businesses are able to sell on any of our websites, to any customer, anywhere in Europe. Plus, many of these businesses are using Fulfillment by Amazon, which means they simply send their inventory to one of our fulfillment centers across Europe and we will take care of the rest, ensuring fast delivery to customers around Europe and across the world.”

Amazon offers a range of services and tools that take the complexity out of selling across EU borders:

  • One-click solution to sell on all Amazon EU websites – with a single click, sellers can launch product listings from one country website to all five of Amazon’s EU websites, and manage it all from a single seller account.

  • European Fulfillment Network & Local Language Customer Service – Amazon has 28 fulfillment centers distributed across 7 countries in Europe, as well as Customer Service centers that are able to help customers in their local language. With Fulfillment by Amazon (FBA), sellers can ship their products to one of these centers and Amazon will take care of the rest, fulfilling orders across the world and managing customer service. Plus, when sellers use FBA, their products are eligible for Amazon’s popular Prime and Free Super Saver Delivery.

  • Translation technology – Amazon translates sellers’ product names and descriptions to any of five languages.