From the idea to its realisation, there is only one step … and yet. What triggered your entrepreneurial adventure?

Alicia Khelili. — “Almost all my family members started their own business. My father paved the way by being a self-made entrepreneur himself, so I would say that entrepreneurship runs in my blood. But other than that, from the very beginning I had some kind of emotional involvement because I personally went through the problem I am trying to solve. So even before thinking of creating a company, it was about creating a change for myself and for people around me who encountered the same issue. While looking for a solution, I quickly realised how big the number of people struggling with the same thing was and that the problem was way bigger than I thought. This is the moment I decided to create Peaszy. It has always been about making people happier and their life easier in general.

What are the qualities needed to launch your startup?

“Entrepreneurship is an amazing journey but it’s not easy, it’s important to be passionate and believe in your project so much that giving up won’t be an option even when things get tough. Which brings me to another quality that I believe is necessary: perseverance. There won’t be a clear and linear path, it’s a roller coaster and it’s in the low moments that being persistent is the key. And one more thing I would add is to stay focused, not deviate from your main goal and believe in your project so much that it will become a reality. This way, other people will believe in it too, even before they can see it.

We often hear that it is essential to make mistakes. What do you think about this?

“It sounds so cliché but it’s so true. Becoming an entrepreneur means opening the door to a whole new world, you didn’t even know existed, of course, mistakes will be made, how else do you expect someone to learn? I think that when you make a mistake, you should focus on the positive outcome. Think about the lesson learnt and approach problems with this mindset. The most important thing which is also the biggest challenge is to be resilient, bounce back and learn fast so that you won’t make that mistake again. How will you make it better next time or how will you implement the feedback received? There aren’t really any failures, these are just learning experiences that will serve you at some point one way or another. In my opinion, being an entrepreneur is about being humble and willing to improve every day, and yes making mistakes is one of the best ways to do so.”